Leverage clean marketing data to generate insights that aid business decision making
By the end of this masterclass, you will be able to:
- Practice working with datasets that marketing professionals use and maintain.
- Incorporate tools and best practices for cleaning data for the given use case.
- Generate marketing insights from clean data to devise a strategy to increase ROI.
Meet your Mentor:
Abdul Ahad has been working in the field of Data for 5 years now and has had experiences in various countries as well as industries. At ICI Pakistan, he was working in Market Research and was supporting with Pitch Decks and Analysis for their Product line. He moved to the Netherlands in 2019 where he joined Fastned, a startup focusing on EV charging. Fastned was a wonderful experience, he was exposed to big data tooling here and worked as an Analyst and BI Developer. From here he moved on to establish KYD Analytics in 2020 and now work with companies as a Freelancer. He joined Allianz Insurance in 2021 working mostly as a Scrum Master and PowerBI Developer in the Data team, here he was implementing new data strategies for the company. In 2022, he joined benerail, a European railtech company supporting their PowerBI implementation and establishing a Data Strategy. In 2022 he also started to pursue Training at GrowthTribe, an adult edtech company. He trains individuals from different countries and organizations to become more data driven. He is really interested in providing support on Qureos platform not just on an industry level but also more on a personal level.
Leverage clean marketing data to generate insights that aid business decision making
By the end of this masterclass, you will be able to:
- Practice working with datasets that marketing professionals use and maintain.
- Incorporate tools and best practices for cleaning data for the given use case.
- Generate marketing insights from clean data to devise a strategy to increase ROI.
Meet your Mentor:
Abdul Ahad has been working in the field of Data for 5 years now and has had experiences in various countries as well as industries. At ICI Pakistan, he was working in Market Research and was supporting with Pitch Decks and Analysis for their Product line. He moved to the Netherlands in 2019 where he joined Fastned, a startup focusing on EV charging. Fastned was a wonderful experience, he was exposed to big data tooling here and worked as an Analyst and BI Developer. From here he moved on to establish KYD Analytics in 2020 and now work with companies as a Freelancer. He joined Allianz Insurance in 2021 working mostly as a Scrum Master and PowerBI Developer in the Data team, here he was implementing new data strategies for the company. In 2022, he joined benerail, a European railtech company supporting their PowerBI implementation and establishing a Data Strategy. In 2022 he also started to pursue Training at GrowthTribe, an adult edtech company. He trains individuals from different countries and organizations to become more data driven. He is really interested in providing support on Qureos platform not just on an industry level but also more on a personal level.